PROJECT: OMG Sizzle
Client: Omnicom Media Group
Executive Creative Director: Athena Maroulis
Creative Director: Ryan DeCarlo
Editing: Ryan DeCarlo
3D / Motion Design: Ryan DeCarlo, Dathan Dedman
OMG
Every year, Omnicom Media Group produces a sizzle reel to sum up the accomplishments of the year. In a period characterized by extensive experimentation with 3D caustics in the VFX industry, I recognized a compelling chance to blend this technique with the concept of "reflections." With OMG reflecting on the successes of the year, I embraced this theme. The 3D caustics I incorporated produced vivid color-bending reflections and refractions, acting as a visual metaphor for OMG's contemplative review of the year that has passed.
SPOT
Exploration
I examined various lighting angles for the company's logo. Finding the right angles proved to be a meticulous task, but after careful consideration, we successfully identified a few angles and seamlessly integrated them into the edit as transitions.